The word-of-mouth growth on both the attendee and the exhibit side of Vinexpo America | Drinks America has grown significantly over the past few years. Providing opportunities for US buyers to meet with producers focused on growth in the North American market and creating a platform for businesses to meet and grow brands within this market fuel the continued success.
Building on the growth of the 2022 event, expectations for Vinexpo America | Drinks America 2023 are even bigger than in previous years. There is so much excitement with the new regions joining this year. Business France returns to Vinexpo America | Drinks America this year with an increased number of co-exhibitors coming from eight different regions and will have an even larger space on the exhibit floor than in previous years. In addition to this, India will be represented on the show floor for the first time.
Attendees will be able to meet with a broader group of producers specifically focused on expanding in the US. The master class series is already sold-out featuring sessions from Europe, Japan, France, InterRhône and Serbia. The Buzz sessions are always successful in bringing people together and the conference program provides solid educational content.
Based on the number of quality buyers already registered to attend Vinexpo America | Drinks America 2023, the key buyer program is also expected to surpass previous events. A targeted approach to develop this program focuses on attracting top buyers to attend and creating additional value for them.
In addition to the growth of the exhibit floor and the strength of the Vinexpo America | Drinks America educational programming, 2023 brings the exciting debut of the New Wave Pavilion. This exhibit option for young wine and spirits producers is designed to help them launch their brands and boost sales. Participating producers must have less than 5 years in the business and present products that are no older than the third vintage of an established, bought or taken over estate.
The 2023 Vinexpo America | Drinks America event returns to New York March 8-9, 2023. Building on the success from prior events, this year’s exhibit and educational programs are expected to be even bigger and more beneficial to exhibitors and attendees. Register now to benefit from the wealth of opportunities coming with Vinexpo America | Drinks America 2023. www.vinexpoamerica.com.